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© 2019 by Indegene. All Rights Reserved. 

Struggling to see results from capability investments? Don’t have the time to deeply evaluate the investment ROI? Fighting internal resistance to change? Need more learning than your company can provide? 

Learn from Council's pragmatic points of views to navigate these and many more complexities, technologies, and organizational obstacles faced by thousands of colleagues around the world. You’ll leave with best practices and relevant case studies from real-world change agents in pharma thriving at the intersection of commercial, marketing, technology, and management.
 

GRAPPLING WITH ISSUES THAT MATTER

Pragmatic Point of Views

Executive

Summaries

First Summit summary LinkedIn_V1.01-01.p

State of Digital Evolution Report 2018

January 10, 2019

The thoughts in the document have been derived from the perspectives shared by the members of the PharmaFuture™ Digital Council during the council’s 1st summit in New York on September 4, 2018.

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Second Summit Executive Summary

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ABOUT PHARMAFUTURE:

PHARMAFUTURE , Indegene's thought leadership initiative, is a global forum for senior pharmaceutical executives conducting industry research and live interactions. While the research studies talk about the trends in stakeholder management, the live meetings bring together senior leaders of the industry in an interactive setting to discuss key challenges, to share experiences, and to brainstorm ideas and solutions to drive better health and business outcomes.

JOIN THE INNER CIRCLE

PharmaFuture Digital Council is an invitation-only organization for senior commercial and Marketing executives in life sciences. 

 

Join the Inner Circle to engage with Digital Council and get exclusive invites to future events, Q&As, and ongoing research reviews.

 

To join, you must be a senior-level executive in a pharma organization or an experienced  consultant facing them. 

FULL ADDRESS:

Email: info@pharmafuture.org

Call: 732 750 2901

Meet: 150 College Rd W,

Suite 104
Princeton, NJ 08540

THE THOUGHT LEADERSHIP INTERVIEWS

From The

Vantage Point

State of Digital Evolution

Variation of Maturity Level across all levers in pharma today, based on member Interview research
Content
The majority of organizations are lagging behind in content maturity, indicating a clear need for more tailored and segmented content. 
Data Analytics
Organizations have either recently adopted analytics or made little progress in advancing the use of analytics.
Organizational, Cultural, and Infrastructural
Organizations seem to be doing well on these three levers, indicating not only a sound technology and structural base but also a strong will to digitally transform their operations.
Channels
With one exception, the quality of content operations falls around the center of the maturity continuum across firms.
Operational
The level of maturity across operations varies greatly, with different standards for quality of workflows and processes.
 

By Indegene

PharmaFuture

The Thought Leader Interview: 

Uwe Dalichow

July 22, 2019

The Head of Global Marketing Operations at Bayer Pharmaceuticals  emphasizes that going forward pharma must act fast, take risks, and be ready to learn from failures to make real progress.

By Indegene

PharmaFuture

The Thought Leader Interview: 

Jeff French

July 22, 2019

The Vice President and Chief Digital Officer, ViiV Healthcare recommends generating best customer experience possible through an orchestrated effort across the customer-facing entities within pharma organizations.

By Indegene

PharmaFuture

The Thought Leader Interview:

Christine Yeh

Coming soon

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By Indegene

PharmaFuture

The Thought Leader Interview: 

John McCarthy

July 22, 2019

The Principal Consultant – DT Associates and Ex- VP Global Digital, AstraZeneca draws out a 5-step approach to a successful content supply chain management in pharma and discusses industry shift around precision care experience.

By Indegene

PharmaFuture

The Thought Leader Interview: 

Raakhi Khera Sippy

August 07, 2019

The Global Head of Marketing Operations & 3rd Party Partnerships - GlaxoSmithKlien emphasizes on capability reorganization at pace and data-driven marketing to drive change across the organization.

By Indegene

PharmaFuture

The Thought Leader Interview:

Marc Schwartz

Coming soon

In this interview, the Global Multi-Channel Marketing Lead at Sanofi stresses that pharma must adapt quickly as Apple, Google, and Amazon are setting the bar for a new customer mindset.

By Indegene

PharmaFuture

The Thought Leader Interview:

Thomas Thestrup-Terp

May 22, 2019

The Vice President of Commercial Operations at Novo Nordisk, contends that pharma must change its go-to-market offerings and efficient resource utilization across digital.

By Indegene

PharmaFuture

The Thought Leader Interview: 

Tara Stewart

Coming soon

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By Indegene

PharmaFuture

The Thought Leader Interview: 

Tina Goyal

Coming soon

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